Diane Coyle

Diane Coyle is the Professor of Economics at the University of Manchester in addition to running Enlightenment Economics.  Diane is also a Fellow of the Office for National Statistics and a Member of the Natural Capital Committee.  Diane Coyle specialises in competition analysis, as well as the economics of new tech and globalisation.  Her research includes extensive work on the impacts of mobile telephony in developing countries, whilst she couples this interest as a member of the stakeholder advisory panel of EDF Energy.  Diane Coyle is also a visiting research associate at the University of Oxford’s Smith School of Enterprise and the Environment.  Diane is also the author of numerous books, with her most recent book – GDP: A Brief But Affectionate History – receiving positive reviews.  Previously, Diane Coyle was the Economics Editor of The Independent, and before that – she worked at the Treasury and in the private sector as an economist.  Diane received her PhD from Harvard, and was also awarded an OBE in 2009.  It’s an honour to be talking books with such a well respected mind.  Please enjoy my interview with Diane Coyle…

When someone asks you ‘what do you do for a living?’ – How do you respond?

I’m an economist.

vaclav smilWhat are you reading at the moment?

Energy and Civilization: A History by Vaclav Smil, and The 7th Function of Language by Laurent Binet. I generally have 2 on the go, one that fits in my bag and one at home.

When you think about your childhood, what book comes to mind?

Lord of the Rings by J.R.R. Tolkien.

What did you want to be when you were growing up?

A philosopher. This dream died as soon as I encountered actual philosophy at university (where I did PPE), but luckily I loved economics immediately.

What do you think your school aged self would think of the present day you?

My school aged self wanted to spend her days reading and writing in Parisian cafes. I’ve always been a Francophile and always wanted to write. As I do write books now, I’ve achieved half the ambition. And I suppose coffee shop culture in the UK now means I could spend my days alongside all the other people there tapping away at their laptops.

If you could wrap up a single book and gift it to yourself as you left education – which book would it be?

I’m not sure I’ve ever really left education, and anyway find it very hard to single out just one book. But it might be On the Origin of Species by Charles Darwin.

Does your reading have routine? Is there a particular time or place that you like to read?

On journeys. On the Tube. On the train between London and Manchester, flights. I love a long haul flight, and selecting the books is the most important bit of packing. A bit in the evenings, depending on whether my husband is in to talk to instead.

Which book has had the biggest impact on your career so far? How did it impact it?

I think you mean which book that I’ve read, rather than written! Perhaps The Company of Strangers by Paul Seabright as it’s such a good example of how interdisciplinarity can enrich economics. Although in a way it was The State We’re In by Will Hutton, as its success meant publishers wanted more books about economics, and that was how I got commissioned to write my first book, The Weightless World, in 1997.

reinventing the bazaarWhich three books would you recommend for a complete novice who wants to learn about economics?

Reinventing the Bazaar by John McMillan, The Undercover Economist by Tim Harfordand my own GDP: A Brief But Affectionate History (if that’s allowed). But there’s a wide choice now. Popular economics is a genre that has grown incredibly in recent years, and it’s great to see a lot of top economists producing accessible accounts of their work.

Do you have any books that you strongly associate with someone important in your life?

The oeuvre of PG Woodhouse with my husband.

What book have you recommended the most to friends and family?

It will have varied over the years, but recently – as well as the John McMillan book – Red Plenty by Francis Spufford. It’s a completely brilliant read which happens to be about the formal equivalence between a perfectly centrally planned and a perfectly competitive decentralized economy. Sometimes I recommend things to friends that they don’t like. I loved the Neapolitan trilogy by Elena Ferrante as have some of my friends – but it didn’t do much for others. Similarly with Javier Marias. I love his novels but they seem to be a bit marmite-y.

Do you prefer fiction or non-fiction?

Non-fiction although I read a lot of both.

What’s the greatest book on economics ever written?

I don’t think anything has ever knocked Wealth of Nations by Adam Smith off the top perch.

Do you think reading is important?

Essential, not just important.

What’s the best book you’ve read in the last 6 months?

Welfare Economics and the Theory of the State by William Baumol. General non-fiction: The Deluge by Adam Tooze. Fiction: The Essex Serpent by Sarah Perry.

Do you prefer real books or digital books?

Real. I find it hard to read digital books, although I do read manuscripts and papers on my computer screen. I loathe e-readers.

who gets what and whyName a book that you feel everyone would benefit from reading and explain why.

At the moment, as there’s a lot of ill-informed criticism of economics around, I’d suggest Who Gets What and Why by Alvin Roth, which is a brilliant, very well-written guide to what makes markets tick and why they can be useful even in areas where you really don’t want money to play any part. Because markets are fundamentally about information, not money.

What is the book that you feel has had the single biggest impact on your life? What impact did it have?

The Second Sex by Simone De Beauvoir. It made me a feminist, and also taught me how dangerously easy it is to see another category of people as ‘other’. We could do with another wave of feminism, as powerful as the late 1970s when I read The Second Sex at a formative age.

If you could only teach the youth of today one thing about economics, what would it be and why?

That opportunity cost is unavoidable – every choice or action rules out a counterfactual world. Or in other words, you really can’t have your cake and eat it too.

Are there any books you haven’t mentioned that you feel would make your reading list?

Where do I begin? I did once do a post on the top 10 books a well-educated young person should have read:, find that here.

What books or subject matter do you plan on reading in the next year?

As always, a lot of economics books, other new non-fiction and fiction, and for light relief, detective novels. I might re-read Seeing Like A State by James C. Scott, having seen it again on that old blog post.

If you were to write an autobiography – what would it be called?

I would never have the patience to introspect enough to write an autobiography.

If you’d like to learn more Diane Coyle, you can find her on her website and Twitter.